They have their Quaker Life, and Cap'n Crunch cereals on sale 5/$5. (You have to buy 5, and you can only do this once per transaction) So these were bought in 2 transactions. All of the associated food stores ads had $3/5 Quaker coupons in them. (Ridley's, Fresh Market, Allens, Macey's, Buy Low are all AFS) These were manufacturer coupons, so if you cut them out, you could use them at Smiths.
So... use your Fresh Values card, buy 5, then use your $3 coupon, and you are now spending $2 to get $5 boxes. I just listed 5 stores that will have that coupon in their ad. Some of them would have come from the Sunday paper, some would have come in the "junk" mail. So, theoretically, you could get 25 boxes of cereal for $10! That would get you pretty close to set until the next major cereal sale. (depending on the number of people in your family, and how often you eat cereal)
